Page Speed Benchmarks

Page speed has a huge impact on user experience. Faster sites have been proven to have lower bounce rates, higher conversion rates, bigger shopping cart sizes, and happier users. In these dashboards, we rank industry-leading websites based on how fast their pages appear to load, from a user’s perspective. For each site, click through to see their detailed test results.

Tested every day on a desktop Chrome desktop browser with a fast connection (25Mbps/10Mbps 10ms RTT). Sites are sorted by Start Render which is when the first non-white content is painted in the browser.

RETAIL SITES IN EUROPE ON A FAST CONNECTION

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#1 ALDI
0.08s Backend
0.3s Start Render
1.35s Largest Contentful Paint
1.47s SpeedIndex
1.81s First CPU Idle
1.81s Time To Interactive
9.6s Visually Complete
9.74s Fully Loaded

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#2 EDEKA
0.12s Backend
0.5s Start Render
0.74s SpeedIndex
1.26s Largest Contentful Paint
1.5s Visually Complete
1.51s First CPU Idle
1.51s Time To Interactive
2.44s Fully Loaded

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#3 ASOS
0.1s Backend
0.6s Start Render
1.77s SpeedIndex
2.21s Largest Contentful Paint
2.9s First CPU Idle
2.9s Time To Interactive
3.5s Visually Complete
8.29s Fully Loaded

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#4 AUCHAN
0.14s Backend
0.6s Start Render
0.88s SpeedIndex
1.03s Largest Contentful Paint
1.8s Visually Complete
2.05s First CPU Idle
2.05s Time To Interactive
2.93s Fully Loaded

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#5 TESCO
0.23s Backend
0.6s Start Render
0.85s SpeedIndex
1s Largest Contentful Paint
1.33s First CPU Idle
1.33s Time To Interactive
2.97s Fully Loaded
6.9s Visually Complete

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#6 AMAZON
0.12s Backend
0.7s Start Render
0.83s Largest Contentful Paint
1.79s First CPU Idle
1.79s Time To Interactive
6.85s SpeedIndex
27.5s Visually Complete
37.34s Fully Loaded

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#7 REWE
0.17s Backend
1s Start Render
1.29s Largest Contentful Paint
1.58s SpeedIndex
3.39s First CPU Idle
3.39s Time To Interactive
3.8s Visually Complete
4.22s Fully Loaded

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#8 E.LECLERC
0.1s Backend
1.2s Start Render
3.03s Largest Contentful Paint
3.89s SpeedIndex
4.48s First CPU Idle
4.48s Time To Interactive
9.14s Fully Loaded
9.8s Visually Complete

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#9 LIDL
0.16s Backend
1.8s Start Render
2.47s Largest Contentful Paint
2.52s SpeedIndex
3.86s First CPU Idle
3.86s Time To Interactive
3.92s Fully Loaded
9.8s Visually Complete

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#10 CARREFOUR
1.39s Backend
2.5s Start Render
4.26s Largest Contentful Paint
4.54s First CPU Idle
4.54s Time To Interactive
5.04s SpeedIndex
8.6s Visually Complete
9.45s Fully Loaded

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